Blueport Blog

Availability That Builds Confidence

Availability That Builds Confidence In furniture, the journey rarely happens in a straight line....

Why Can't We Just Change It?

Why Can’t We Just Change It? The Struggle for Control in Furniture Retail Websites Walk into any...

Returns Aren’t the Problem. Friction Is.

Returns are a reality in furniture retail. But they are not always straightforward, especially when...

The Forgotten Salesperson: Why Online Feels Like DIY

In the store, the conversation starts naturally. A customer walks in, glances at a sectional, and...

6 Ways Blueport Helps You Manage Your Furniture Website

2025 Furniture Ecommerce Trends & Predictions

At Blueport, our team is composed of furniture industry and ecommerce experts. In order to help you...

Effective Furniture Catalog Management: Best Practices and Tools

When shopping online, customers need detailed and accurate product information to inform their...