Best-in-Class Furniture Ecommerce Platform
Build your website on the best ecommerce platform for furniture.
Launch a Best-in-Class Omnichannel Furniture Website
Created for the unique challenges of furniture retailers, the Blueport Platform accelerates ecommerce sales and your business’s omnichannel evolution. You’ll experience a fast and efficient launch of an omnichannel website seamlessly integrated with your systems and completely in sync with your business.
Industry-leading Furniture Features Out of the Box
Because Blueport’s furniture ecommerce platform was built for retailers like you, the features you need are included out of the box.
PIM System for Furniture
-
Manages a robust furniture product catalog
-
Handles furniture's complex attribute and grouping requirements
-
Generates product pricing from your ERP
Advanced Search and Sort
-
Includes powerful search and sort capabilities
-
Use artificial intelligence (AI) to optimize your merchandising
-
Creates on-the-fly landing pages and integrated promotional messaging
Product Recommendations
-
Suggests additional products with a sophisticated recommendation engine
-
Allows you to customize suggestions for specific products and shopper segments
-
Uses attributes, groupings, configurations, and more maintained in the PIM
Customer Segmentation
-
Segments shoppers based on product interests, location, or shopping history
-
Tags and retags your customers throughout their shopping experience
-
Displays personalized content for each shopper based on segmentation
Sophisticated Promotions
-
Uses geolocation technology to determine each shopper’s location
-
Displays online promotions aligned with the local store experience
-
Handles complex promotion rules including combinations and exclusions
Graphics and Content Management
-
Enables rich shopping experiences through stories, images, and video
-
Displays content and graphics consistent with the shopper’s local store
-
Publishes pages immediately or scheduled for a later date and time
Customer Segmentation
-
Segments shoppers based on product interests, location, or shopping history
-
Tags and retags your customers throughout their shopping experience
-
Displays personalized content for each shopper based on segmentation
Sophisticated Promotions
-
Uses geolocation technology to determine each shopper’s location
-
Displays online promotions aligned with the local store experience
-
Handles complex promotion rules including combinations and exclusions
Graphics and Content Management
-
Enables rich shopping experiences through stories, images, and video
-
Displays content and graphics consistent with the shopper’s local store
-
Publishes pages immediately or scheduled for a later date and time
Works With Your Existing ERP System
Blueport seamlessly integrates with your existing furniture ERP system, centralizing customer and product data to unify internal and customer-facing operations.
You get simplified website management. Shoppers get shopping journeys where information is consistent, comprehensive, and compelling - regardless of channel.
Product Availability
-
Automatically showcases and displays products based on availability in a shoppers’ delivery region
-
Provides mixed availability messaging, such as in-stock items, productions, or special orders
-
Injects online customer orders automatically into your ERP for real-time stock availability
Financing
-
Shows retail, sale, and financing pricing to communicate affordability and value
-
Displays all finance options with a single application checkout, including private label credit cards, second source, and rent-to-own
-
Supports promotional financing offers, such as deferred payments, with disclosure requirements
Warranties & Add-Ons
-
Drives incremental revenue at checkout with options and pricing for warranties
-
Enables the addition of customizations and upsell add-ons unified with your brick-and-mortar offers and messaging
Delivery & In-store Pickup
-
Allows shoppers the choice of delivery or in-store pick-up during checkout
-
Provides real-time delivery date options based on availability, lead time, and schedule
Direct Ship
-
Expands your product assortment to include direct-ship small products and accessories
-
Increases revenue without the associated logistical burdens
Order Injection
-
Injects orders directly into your ERP system for fulfillment and service
-
Enables real-time updates for accurate in-store and online product availability and delivery options
Product Availability
-
Automatically showcases and displays products based on availability in a shoppers’ delivery region
-
Provides mixed availability messaging, such as in-stock items, productions, or special orders
-
Injects online customer orders automatically into your ERP for real-time stock availability
Financing
-
Shows retail, sale, and financing pricing to communicate affordability and value
-
Displays all finance options with a single application checkout, including private label credit cards, second source, and rent-to-own
-
Supports promotional financing offers, such as deferred payments, with disclosure requirements
Warranties & Add-ons
-
Drives incremental revenue at checkout with options and pricing for warranties
-
Enables the addition of customizations and upsell add-ons unified with your brick-and-mortar offers and messaging
Delivery & In-store Pickup
-
Allows shoppers the choice of delivery or in-store pick-up during checkout
-
Provides real-time delivery date options based on availability, lead time, and schedule
Direct Ship
-
Expands your product assortment to include direct-ship small products and accessories
-
Increases revenue without the associated logistical burdens
Order Injection
-
Injects orders directly into your ERP system for fulfillment and service
-
Enables real-time updates for accurate in-store and online product availability and delivery options
Drives Qualified Traffic to your Stores
Blueport uses geolocation technology to automatically locate shoppers and provide an online experience that is 100% consistent with what shoppers see at their local store.
Drive in-store traffic with localized:
- Store information
- Locally-featured and popular products
- Available inventory
- Retail and sale pricing
- Finance offers and coupon codes
- Marketing and merchandising
- Delivery options
Engages Salespeople With Omnichannel Tools
Blueport’s patented Oneview technology engages in-store salespeople in the online shopping experience, increasing chain sales, store traffic, and salesperson commissions.
Start Cart Online, Try and Buy in Store
-
Oneview technology enables shoppers to save online carts and send them to their nearest store
-
Salespeople can open the shopper’s cart, guide them to the items, and finalize orders with one click
Start Quote in Store, Purchase Online
-
Salespeople can create quotes in their store POS system.
-
Oneview sends shoppers an automated email with a link that uploads viewed items to their online shopping cart for purchase at home
Salesperson Attribution
-
After in-person shopping, customers placing online orders can identify the store where they shopped
-
They then can find their salesperson by name or photo to credit that person for the sale
Get Your Furniture Website Up and Running Fast
Because our platform was designed specifically for furniture ecommerce, our leading integration layer and merchant tooling handles the heavy lifting and lets you focus on shopping experience design.
Our full-service, expert implementation services are provided by a highly experienced team who understand the retail furniture industry and include:
ERP Integration
We connect our platform with your ERP system, import your data, build a base catalog, and configure platform features.
Business Rule Configuration
We work with your team to define and refine your business logic, processes, and procedures to configure platform workflows and automation.
Product Catalog Development
We provide out-of-the-box furniture data templates by category and piece and customize them to your unique taxonomy for easy catalog maintenance.
Custom Features
We enable you to bring your unique capabilities online with the ability to implement the custom features you need.
Custom Website Designs
We can design a fully customizable website tailored to your unique brand with a shopping experience based on your business rules.
Headless Options
If you prefer, our integration layer and merchant tooling can power your existing website or third-party content management system and digital experience platform.
Get Your Furniture Website Up and Running Fast
Because our platform was designed specifically for furniture ecommerce, our leading integration layer and merchant tooling lets you focus on shopping experience design. Our full-service, expert implementation services are provided by a highly experienced team who understand the retail furniture industry and include:
ERP Integration
We connect our platform with your ERP system, import your data, build a base catalog, and configure platform features.
Business Rule Configuration
We work with your team to define and refine your business logic, processes, and procedures to configure platform workflows and automation.
Product Catalog Development
We provide out-of-the-box furniture data templates by category and piece and customize them to your unique taxonomy for easy catalog maintenance.
Custom Features
We enable you to bring your unique capabilities online with the ability to implement the custom features you need.
Custom Website Designs
We can design a fully customizable website tailored to your unique brand with a shopping experience based on your business rules.
Headless Options
If you prefer, our integration layer and merchant tooling can power your existing website or third-party content management system and digital experience platform.
Get Best-in-Class Infrastructure, Support, Services, and Ongoing Enhancements
Just like your brick and mortar furniture stores, how you operate your online store makes all the difference.
From best in class reliabilty and security, to ongoing platform improvements and services, working with Blueport provides your shoppers leading experiences day one and every day thereafter.
Hosting and Security
Blueport’s infrastructure gives you the reliability and confidence you need. Our cloud furniture ecommerce platform delivers:
Scalable Capacity With Redundancy
For enhanced site speed, flexibility, and adaptability, Blueport maintains excess capacity at all times and can easily allocate resources wherever needed. We also have at least N+1 redundancy with automated failover on every component of our network for the reliability you need.
Microservice-powered API Architecture
Blueport is powered by cloud-native API building blocks for unprecedented performance and scalability, giving you an unmatched toolbox that frees your IT team.
Security Management
For top-tier network performance and security monitoring, our platform is coded to the latest security standards including PCI compliance. We manage all patches, vulnerabilities, firewall rules, cipher standards, penetration testing, DDoS protection, intrusion detection, and more.
24/7 Monitoring and Support
Blueport has expert QA professionals, IT operators, DevOps engineers, and support engineers to ensure your site runs at peak performance at all times. We provide 24/7 uptime and performance monitoring and often correct problems before customers are even impacted.
Continuous Release of New Features and Enhancements
Blueport proactively delivers continuous enhancements and new features based on industry trends and technology improvements. We offer:
A Furniture-focused Roadmap
The Bluport roadmap has one goal in mind — to create better experiences for your shoppers and help you increase online and in-person sales. We work with leading retailers to identify, design, test, and deploy the major features necessary for an effective omnichannel furniture ecommerce strategy.
Client Enhancements & Two-week Release Cycle
Our support team works with Blueport users to release a steady stream of changes and enhancements, jointly identified and prioritized with each customer. Using an agile process, we produce the highest value software in the shortest time to market, releasing software updates, both large and small, as often as every two weeks.
Ongoing Services
At Blueport, our furniture ecommerce and omnichannel experts have your back. From on-demand resources to updates on industry trends, you’ll never miss an opportunity to optimize your shopper experience, increase revenue, and streamline your operations.
Online Store Optimization
Blueport proactively monitors and analyzes the retail furniture industry and furniture ecommerce trends. We provide insight and hands-on support to ensure an optimized shopper experience.
Comprehensive Technical Support
With an entire team of technical and support engineers, we provide comprehensive help desk support, including management and monitoring of all change requests and reported bugs. For critical issues, our team provides 24/7 support.
Optional Services
Managed Catalog Services.
Adding your products to your website and merchandising them in a compelling, complete presentation is critical to online success and often an omnichannel bottleneck. Our experts can augment your efforts with:
- Data hygiene and taxonomy consulting
- Custom catalog development to meet unique use cases
- Professional imaging services.
Managed Fraud Services.
Fraud can be a drag on omnichannel initiatives, as overly stringent fraud prevention measures can introduce shopping friction, while lax fraud measures represent a material business risk. Our fraud experts can augment your loss prevention team with:
- Automated fraud detection based on Blueport’s extensive ruleset based on furniture fraud data collected across the platform
- Manual review of suspect orders before they are inserted into your ERP System using an industry-leading set of online tools and proprietary processes.
Professional Custom Development.
While most retailers find our agility and continuous improvements more than enough to achieve their objectives, Blueport also provides optional custom development of your website after launch.
Maximize Your Digital ROI
Your furniture ecommerce software should deliver a high return on your investment. Blueport's vertically focused approach ensures both maximum results and efficiency.
Our platform will help you increase sales — both online and in-store — while helping you save costs by consolidating ecommerce technologies in one platform and streamlining operations.
Grow Online and Chainwide Sales
Blueport provides the must-have technologies you need to increase both online and in-store sales. This includes localization, personalization, content and product catalog management tools, plus OneView technology to enable your sales team.
Online Sales
Specifically designed for the challenges of selling big-ticket items online, your Blueport website will maximize your online opportunity.
Average order sizes on the Blueport platform are over $1,2oo per order (compared to $100-$120 for platforms like Salesforce and Shopify) and retailers see dramatic improvements in conversion and sales from our platform.
In-store
Before they visit a store, shoppers will visit your website, making it critical to present the full breadth of your brand and merchandise online.
Our comprehensive offerings ensures you aren't limited in your online presentation, engaging shoppers and driving qualified store traffic that's ready to buy.
Save with a Cloud-based, Furniture-focused Solution
Blueport’s Cloud architecture and industry focus on furniture is the best of both worlds: The scalability of a cutting edge Cloud architecture plus the furniture-specific tools to immediately optimize your unique business.
Cloud Efficiencies
-
Agile platform development
-
Continuous enhancement and feature rollout
-
Top tier security, performance, and monitoring
-
Infinitely scalable capacity
Vertical Efficiencies
-
Integrates seamlessly with your furniture ERP
-
Supports brick-and-mortar sales for a unified experience
-
Includes comprehensive tools for furniture product complexities
-
Sales tools to enable your in-store sales team
-
Expert launch services by a team that understands the industry
Pricing Overview
Blueport’s all-in-one furniture ecommerce solution includes:
- Content and product information management tools and features
- Furniture-configured search, promotions, events, checkout, and automatic order injection
- A comprehensive suite of third party integrations
- Infrastructure and analytics
- Implementation services
- Ongoing platform services and support
For more information about pricing, please fill out our form.