2017 has been a transformative year for omnichannel furniture. With Pure-plays investing heavily to become more like furniture stores, Traditional retailers have responded, adding the technology to enable the convenient shopping experiences that are central to Pure-plays’ success. A race has begun—the ultimate furniture shopping experience is the finish line and market share in this massive retail category is the prize.
In our Third Annual Blue(re)port: 2017 Omnichannel Furniture Benchmarking, Blueport strives to help retailers understand what represents the ultimate omnichannel furniture experience and who in the industry is closest to getting there.
Gain access to:
- A thorough analysis of 104 furniture retailer websites and 50 ecommerce features encompassing the omnichannel furniture shopping process from start to finish
- The overall value furniture retailers place on each ecommerce feature and its contribution to stores vs. ecommerce
- The complete ranking of the top 104 retailers based on their omnichannel competence