Bob Howland

Bob Howland

General Manager

Bob helps furniture retailers run their omnichannel businesses, provide better shopping experiences for their customers, and drive sales online and in their stores. He runs Blueport’s Services team, which includes Marketing, Product Presentation, and Fraud Prevention. Bob cultivated his ecommerce expertise while serving as Vice President at GSI Commerce. At GSI he managed online businesses and interactive marketing for 15 retailers including Ace Hardware, Burberry, Linens ‘n Things, Radio Shack, and Zales. Bob previously held Marketing and P&L roles at The Vanguard Group, McNeil Consumer Products, General Electric, and American Express.

Furniture Today Leadership Conference – A Call to Action

December 5, 2018

The 22nd annual Furniture Today Leadership Conference took place last week in Orlando. It was the largest ever Leadership...

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Achieving Omnichannel Excellence – Part I

October 17, 2018

Released last month, the Blue(re)port: 2018 Omnichannel Furniture Benchmarking aims to dissect and understand the omnichannel furniture landscape, and...

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The Omnichannel Inflection Point – Takeaways from the NEXT Conference and More

October 9, 2018

These sure are dynamic times to be in the business of furniture! That’s my take-away from the news headlines...

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Why I Attend Shoptalk

March 9, 2018

Change – dare I say transformation – is happening in retail at an ever increasing pace. The retailers who...

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Creating a Seamless Customer Experience

July 13, 2016

This post was originally published on on June 21, 2016. Defining and delivering a seamless experience can differ...

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