online marketing

Blueport Commerce's site management tool enables you to fully integrate your e-commerce store with the local marketing and promotional programs in place in your stores.

With the multiple touch points that occur in a big-ticket purchase experience, this is a particularly important area for alignment and one that Blueport Commerce is uniquely able to address.

With Blueport Commerce solutions, you are able to align your e-commerce site with your promotional calendars and display online and in-store events, promotions, sales, coupons and finance offers – right down to each individual store. Our tools even enable you to repurpose promotional print materials into a better customer experience online, extending the value of materials created for in-store customers.

Our platform augments your existing data to enable:

  • Online Sales – Customers can view branded sales events, including promotional pricing and event materials that coordinate with TV, print and store visuals.
  • Dynamic Fliers – Customers can browse your print fliers and catalogs online, with complete e-commerce integration.
  • Coupons – Customers can use coupons to receive discounts, bonus items, free shipping or other custom offers online.
  • Financing – Customers can finance their orders with the same deferred payments offered in stores.
  • Clearance – Customers can shop discounted clearance items "while supplies last" with our inventory and markdown systems, ensuring efficient liquidation of excess odds and ends.
  • Custom Pages – Customers can see pages promoting retailer store events and enter contests online.